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When this well known chocolate factory contacted us and wanted to rebrand and redesign their chocolate packages, as real chocoholics, we knew we want to talk about the special effect that chocolate has on people. Chocolate wakes us up and gives us a boost of transcendence and pleasure. Chocolate drives us mad, it makes us feel and excites us. Under the new brand claim “chocolate makes me feel” we created a happy colorful chocolate brand which describes the feelings that chocolate ignites in us in numerous phrases, shapes and colors.

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